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Event planning knowledge and industry insights

Reusable lessons on objectives, budgets, venues, show flow, visual production and live operations from real projects.

Towin PR Event Planning & Execution | "Chinese New Year, Drink Xijiu" 2020 Most Beautiful New Year Flavor Train Campaign

Towin PR planned and executed the "Chinese New Year, Drink Xijiu" high-speed train campaign for Xijiu, covering cities such as Zhengzhou, Jinan, Shanghai, Guangzhou, Beijing, and Guiyang. The campaign utilized the national high-speed rail network to create a brand atmosphere along the Spring Festival travel route.

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Towin PR Event Planning & Execution | "Chinese New Year, Drink Xijiu" 2020 Most Beautiful New Year Flavor Train Campaign

Event Planning and Execution in Nanchang: Hunan TV 2020 Advertising Sales Launch

Hunan TV 2020 Advertising Sales Launch in Nanchang. Date: October 26, 2019. Venue: Wanda Reign Nanchang. Services: event planning, visual design, execution coordination, interactive communication.

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Event Planning and Execution in Nanchang: Hunan TV 2020 Advertising Sales Launch

Event Planning and Execution in Changsha and Xi’an: Yutong Public Welfare Tour Focuses on Traffic Safety and Child Growth

Towin PR provided event planning and execution for the Yutong & One Foundation Children's Traffic Safety Public Welfare Tour in Changsha and Xi’an, delivering traffic safety knowledge through interactive games.

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Event Planning and Execution in Changsha and Xi’an: Yutong Public Welfare Tour Focuses on Traffic Safety and Child Growth

Overseas Event Planning & Communication | 2019 IFA Integrated Marketing

As one of Germany's largest electronics trade fairs, IFA presents a key opportunity for brands. Towin PR provided integrated overseas communication services, including event planning and brand launches.

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Overseas Event Planning & Communication | 2019 IFA Integrated Marketing

OnePlus 6T Global Launch: Overseas Event Planning and Execution

OnePlus launched its flagship OnePlus 6T in New York, earning praise from international media and consumers. Towin PR, as a leading event planning agency, supported the successful launch.

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OnePlus 6T Global Launch: Overseas Event Planning and Execution

Huawei Launches Trendy Overseas Product Launch in London with Central Saint Martins

Huawei Honor 10 launched at Canary Wharf, London, priced from €399.9. Collaboration with Central Saint Martins to explore industrial design, and global photography competition with VisitBritain.

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Huawei Launches Trendy Overseas Product Launch in London with Central Saint Martins

Yishang PLUS Beijing Bird's Nest Store Grand Opening (Beijing Event Planning & Execution)

The grand opening of Yishang PLUS Beijing Bird's Nest Store was fully planned and executed by Towin PR's Beijing event team.

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Yishang PLUS Beijing Bird's Nest Store Grand Opening (Beijing Event Planning & Execution)

Chow Tai Fook 2019 New York Fashion Week Art Crossover Exhibition – Event Planning and Execution in the US

During New York Fashion Week, Towin PR assisted Chow Tai Fook with comprehensive media outreach in the US, including press release distribution, digital billboard advertising, and TV commercials, effectively supporting the brand's entry into the US market and enhancing its brand awareness and influence.

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Chow Tai Fook 2019 New York Fashion Week Art Crossover Exhibition – Event Planning and Execution in the US

Overseas Press Conference Planning & International Media Promotion Collection

With extensive media experience and rich foreign media resources, Towin PR has assisted multiple brands in planning and promoting press conferences and international events across the Americas, Europe, the Middle East, Asia, and other regions worldwide.

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Overseas Press Conference Planning & International Media Promotion Collection