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Project Detail

2011 SANY National Roadshow (E Generation)

From March to August 2011, SANY Heavy Industry held the E Generation roadshow across 17 cities in China, showcasing the new E-series concrete pump trucks, with approximately 500 participants per event.

Strategy / Design / Live Operations
2011 SANY National Roadshow (E Generation)

Project Details

Project Name: 2011 SANY Roadshow (E Generation)
Date: March to August 2011
Locations: Taiyuan, Hohhot, Shijiazhuang, Beijing, Harbin, Shenyang, Zhengzhou, Fuzhou, Hangzhou, Shanghai, Haikou, Nanning, Kunming, Guiyang, Lanzhou, Xining, Changsha
Attendance: Approximately 500 per event

On-Site Presentation

The roadshow featured creative performances with traditional Chinese elements and dazzling stage lighting effects.

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