Event Background
On April 25, 2019, the "City Commercial Innovation Forum & Global Investment Conference" hosted by Gaodeng International Plaza was held at the Wyndham Grand Foshan Gaoming. The event, themed "Gaodeng Boundless, New City Dream Building," aimed to explore opportunities in airport economy and urban commercial development in Foshan's Gaoming District. Towin PR, as the event planning and execution partner, was responsible for overall design development and on-site execution coordination.
Core Information
The forum gathered experts from the commercial real estate industry, brand merchants, and media representatives to discuss trends in urban commercial innovation. Gaodeng International Plaza officially launched its global investment campaign during the conference, presenting the project's planning and commercial prospects. Towin PR provided full-service support including preliminary planning, design, on-site execution, material setup, and performance direction, working closely with Winshang.com to ensure effective event promotion.
Related Services
Towin PR provided the following services for this event:
1. Design Development: Visual design based on the event theme, including main stage, exhibition areas, and registration desk.
2. On-site Execution Coordination: Responsible for setup, material production, process management, and personnel scheduling.
3. Performance Planning and Direction: Choreographed the event flow to ensure smooth transitions.
4. Interactive Communication: Collaborated with Winshang.com for media promotion to amplify event impact.
Industry Insights
With the advancement of airport economy planning in Foshan's Gaoming District, infrastructure projects such as the West River New City, Guangzhou-Zhanjiang High-Speed Railway, and Foshan Metro Line 2 are creating new opportunities for urban commercial development. Forums like this help drive regional commercial upgrades and attract quality brands. Event planning agencies need comprehensive service capabilities—from design to execution—to meet the demands of large-scale commercial launches.
Summary
The 2019 City Commercial Innovation Forum & Gaodeng International Plaza Global Investment Conference was successfully held. Towin PR ensured the event's smooth execution through professional design development and coordination. Every detail, from the main stage to exhibition areas, reflected Towin's rigorous approach to event planning and execution. Moving forward, Towin will continue to provide high-quality PR event services for commercial real estate clients.
