Skip to main content
TowinPRPR & Events
中文
Event planning cases
Selected Projects

Event planning and brand launch projects

Explore database-published work across launch strategy, spatial experience, stage design and live event operations.

2020 Mid-Autumn Festival Xijiu Moon Appreciation Event 2022-12-13

2020 Mid-Autumn Festival Xijiu Moon Appreciation Event

The 2020 "Mid-Autumn Night · Drink Xijiu" event, themed "Blessing," partnered with People's Daily New Media, NetEase News, and Toutiao to launch a nationwide blessing campaign, achieving 233 million online exposures, 1.7 million participants, and 1.01 million live viewers.

View project
Grand Opening and Brand Debut of Shenzhen Jiuzhou Jincheng Hotel and Sea World Dianyin Hotel 2022-12-13

Grand Opening and Brand Debut of Shenzhen Jiuzhou Jincheng Hotel and Sea World Dianyin Hotel

On December 5, 2020, Shenzhen Jiuzhou Jincheng Hotel and Shenzhen Sea World Dianyin Hotel jointly held their grand opening ceremony and brand debut, featuring visual design, execution coordination, and interactive communication.

View project
Hong Kong Baptist University MBA Graduation High Table Dinner (2020 · Shenzhen / Zhuhai / Guangzhou / Shanghai) 2022-12-13

Hong Kong Baptist University MBA Graduation High Table Dinner (2020 · Shenzhen / Zhuhai / Guangzhou / Shanghai)

On December 13, 2020, the Hong Kong Baptist University MBA Graduation High Table Dinner was held simultaneously in Shenzhen, Zhuhai, Guangzhou, and Shanghai. A giant graduation photo wall was set up to capture memories of classmates.

View project
Junpin Hui Premium Appreciation: Xijiu Junpin Culture National Tour Banquet 2022-12-13

Junpin Hui Premium Appreciation: Xijiu Junpin Culture National Tour Banquet

Xijiu Company hosted the "Junpin Hui" premium appreciation event, inviting elites from various industries to taste Junpin Xijiu. The event attracted approximately 500,000 live viewers.

View project
Xiangtan Puzi Goji Berry Betel Nut 2nd Anniversary & 2019 New Product Launch in Changsha 2022-12-13

Xiangtan Puzi Goji Berry Betel Nut 2nd Anniversary & 2019 New Product Launch in Changsha

On November 20, 2019, Xiangtan Puzi Goji Berry Betel Nut held its 2nd anniversary celebration and 2019 new product launch at the Niccolo Changsha hotel, themed 'All-New Core Era, Leading the Future', hosted by Hunan TV host Li Rui, featuring a charity auction.

View project
2019 SANY Pumping Business Division Annual Appreciation Gala in Sanya 2022-12-13

2019 SANY Pumping Business Division Annual Appreciation Gala in Sanya

On December 27-28, 2019, SANY Heavy Industry Pumping Business Division held its annual appreciation gala at Sofitel Sanya Leeman Resort, with over 600 clients and distributors attending under the theme 'Concrete Heart, Concrete Creation, Sharing, Win-Win'.

View project
2020 Cangbao Tianxia New Year Magic Night 2022-12-13

2020 Cangbao Tianxia New Year Magic Night

On January 3, 2020, Cangbao Tianxia APP hosted the New Year Magic Night at Guangzhou Asian Games Town Gymnasium, featuring Master Guo Andi, celebrities Michelle Yim, Lai Yiu-cheung, and a Russian modern dance troupe, presenting a fantasy magic show to 2,000 attendees.

View project
Huasheng Fine Wine Guangdong Branch Grand Opening Ceremony 2022-12-13

Huasheng Fine Wine Guangdong Branch Grand Opening Ceremony

On December 2-3, 2019, the grand opening ceremony of Huasheng Fine Wine Guangdong Branch was held at Guangzhou Qifu Convention and Exhibition Center with the theme "Riding the Wind, Pursuing Dreams, Forging Ahead," attended by approximately 1,500 guests.

View project
Yutong Bus World Elite Universities Football Tournament 2022-12-13

Yutong Bus World Elite Universities Football Tournament

The 2019 World Elite Universities Football Tournament (WEUFT) was held in Guangzhou and Zhengzhou, with Yutong Bus providing full-service as the official designated vehicle.

View project