Event Background
Deye, a globally leading provider of smart energy solutions, continues to innovate in the photovoltaic and energy storage sectors. To deepen its presence in the Southeast Asian market, Deye partnered with Towin PR to simultaneously launch new products in Thailand, Vietnam, Indonesia, the Philippines, and Malaysia, aiming to showcase the latest technological achievements and strengthen communication with regional partners.
Key Highlights
The launches attracted over 1,200 distributors, along with industry experts, partners, and government representatives. Deye unveiled a range of innovative products including inverters, energy storage batteries, and a smart cloud platform, such as PCS solutions, high-voltage 80kW inverters, low-voltage 20kW inverters, balcony and outdoor energy storage solutions, residential storage batteries (SE-G5.1, SE-G10.2, RW-F10.6, RW-F16), commercial batteries (BOS-W series), and commercial storage solutions (MS-G215, MS-L430-2H2). Additionally, the Deye Cloud Platform integrates an AI assistant for real-time monitoring, data analysis, device optimization, and energy strategy adjustments. A MoU signing ceremony with JJ-LAPP was held, and government representatives and clients engaged in in-depth discussions on industry trends, policy directions, and market opportunities.
Related Services
Towin PR provided full event planning and execution services for Deye's Southeast Asia new product launches, including venue selection, process design, guest invitations, on-site management, and multimedia displays, ensuring the events proceeded smoothly and achieved desired outcomes.
Industry Insights
The photovoltaic and energy storage market in Southeast Asia is growing rapidly with strong policy support, but competition is intensifying. Companies need to consolidate their market position through localized product innovation and deep collaboration. This launch demonstrated Deye's strengths in R&D and regional cooperation, offering a replicable model for the industry.
Summary
Deye's Southeast Asia Smart Energy Solutions New Product Launch concluded successfully. By showcasing multiple innovative products, signing cooperation agreements, and engaging in industry dialogue, Deye further solidified its influence in the Southeast Asian market. Towin PR, with its professional event planning and execution capabilities, helped Deye host this grand event, promoting the adoption and application of green energy in the region.