Event planning knowledge and industry insights
Reusable lessons on objectives, budgets, venues, show flow, visual production and live operations from real projects.
Qiaojian Yuxigu New Phase II Media Exchange and Client Appreciation Banquet Successfully Held
On November 21, 2015, Qiaojian Yuxigu held a media exchange and new product launch for its new Phase II, followed by a client appreciation banquet on December 9. Towin PR served as the organizer, responsible for venue selection, decoration, and event execution.
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7th Guangdong Industrial Design Exhibition Kicks Off on December 5
On December 5, the 7th Guangdong Industrial Design Exhibition launched at the Poly World Trade Center Expo in Pazhou, Guangzhou. Towin PR handled the atmosphere setup for the opening ceremony, ensuring a flawless start for senior officials, VIPs, and media through meticulous attention to detail and high standards of execution.
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Excellence & Win-Win: SANY Port Machinery 2014 Global Annual Summit Successfully Held
From November 25 to 28, 2014, the 7th China International Engineering Machinery, Building Materials Machinery, Engineering Vehicles and Equipment Expo (bauma China 2014) opened at the Shanghai New International Expo Centre, attracting numerous domestic and international companies. Taking this opportunity, SANY Port Machinery held its 2014 Global Annual Summit with the theme "Excellence & Win-Win" at the Sheraton Shanghai Waigaoqiao Hotel on November 26.
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5th China Real Estate Annual Conference 2013 Held in Guangzhou
Towin PR, the professional event planner, organized the 'City Value · Real Estate Wisdom – 5th China Real Estate Annual Conference 2013' on November 15 at Poly World Trade Center Expo, Guangzhou. The conference gathered real estate elites to discuss innovative models and sustainable development of urban construction.
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"I Have a Dream" — MG Mask 2014 Annual Party
In January 2014, Towin PR efficiently and high-quality planned and executed the MG Mask 2014 annual party themed "I Have a Dream". The event was held at the Hilton Guangzhou Baiyun. A series of dream-oriented segments, including a distinctive Dream Tree photo display area, exciting live performances, and an awards ceremony, fully showcased MG Holdings' corporate culture and employee spirit.
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2014 Munich Asian Logistics Biennale & SANY Port Machinery New Product Launch
On June 17, after careful preparation and efficient execution by Towin PR, the 2014 Munich Asian Logistics Biennale & SANY Port Machinery New Product Launch concluded successfully in Shanghai.
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Zhang Mei, Deputy General Manager of Hannover Milano Fairs, and her delegation visit Towin PR
Recently, Zhang Mei, Deputy General Manager of Hannover Milano Fairs (Shanghai) Co., Ltd., and her delegation visited Towin PR for a visit and exchange. The two parties held in-depth discussions on cooperation matters such as exhibition event planning and brand launch events.
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How International Event Planning Uses Thematic Marketing: A Case Study from Australia
High frequency, multiple themes, diverse scenarios, and interactive engagement... Marketing events are not only a bridge between shopping centers and consumers but also make the connection more valuable. Here's an international event planning case study.
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Sany Heavy Equipment New Product Launch in Yulin·Shenmu
On August 27, 2009, Sany Heavy Equipment Co., Ltd., a member of Sany Group, successfully held a new product launch at Hongliulin Mine in Shenmu County, Yulin, Shaanxi. Towin PR provided full program design and execution.
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