Event Background
On October 16, 2017, three days after the first roadshow in Guangzhou, the second session of the "Happy China, Enjoy a Bright Future" 2018 Hunan TV New Product Launch & Advertising Resource Sharing Conference was held in Shanghai as scheduled. The magnificent stage design became the focus of attention both inside and outside the industry.
Core Information
After the Guangzhou event, the Towin PR team rushed to Shanghai to set up the venue. The Shanghai station adopted the same design plan as Guangzhou but optimized it according to the venue's characteristics, achieving an even more perfect effect. With a high level of professionalism and craftsmanship, the team completed two cross-province events in five days, earning high praise from Hunan TV's gold medal team.
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The on-site decoration was exquisite, with lighting and stage design complementing each other.
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In the cool autumn weather, our enthusiasm remained undiminished.
Related Services
Towin PR provided event planning, brand launch execution, stage design and construction, and on-site management for this event. The team worked continuously from Guangzhou to Shanghai, ensuring the high-quality presentation of both events.
Industry Insights
As a key window for companies to showcase new products and convey brand value, brand launches demand high standards in stage design, process control, and execution efficiency. Holding consecutive launches across provinces further tests an event planning company's resource allocation capabilities and team collaboration. Through refined management and efficient execution, Towin PR has set a benchmark for the industry.
Summary
The 2018 Hunan TV New Product Launch Shanghai station was a complete success. With professional competence and dedication, Towin PR completed two cross-province events in five days, earning high recognition from the client. Moving forward, Towin will continue to provide high-quality event planning and execution services for brands.