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Event planning cases
Selected Projects

Event planning and brand launch projects

Explore database-published work across launch strategy, spatial experience, stage design and live event operations.

2019 Mid-Autumn Night, Drink Xijiu: Moon Appreciation Trip 2022-12-13

2019 Mid-Autumn Night, Drink Xijiu: Moon Appreciation Trip

On September 29-30, 2019, Xijiu hosted the Moon Appreciation Trip at Pingtang Astronomy Town in Guizhou, partnering with Ctrip and Chinese National Geography to launch an H5 campaign for the most beautiful moon-viewing spots. 20 guests (including 5 Ctrip travel influencers) were invited to join the moon-viewing journey.

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Xueersi Online School Quality Education Spectrum and Programming Course Launch 2022-12-13

Xueersi Online School Quality Education Spectrum and Programming Course Launch

Xueersi Online School held the Quality Education Spectrum Launch & Programming Course Release at Beijing Wenjin International Hotel under the theme 'A Freer Future', unveiling its quality education curriculum system.

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Xijiu My University Dream Scholarship National Award Ceremony (Guiyang, 2019) 2022-12-13

Xijiu My University Dream Scholarship National Award Ceremony (Guiyang, 2019)

On August 26, 2019, the Xijiu · My University Dream Scholarship National Award Ceremony was held in Xiuwen, Guiyang. The event centered on the public welfare theme of supporting education and fulfilling dreams, incorporating the cultural venue of Wang Yangming, with a process rich in communicability and ceremonial sense.

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Chinese New Year, Drink Xijiu: 2020 New Year Flavor Train Event 2022-12-13

Chinese New Year, Drink Xijiu: 2020 New Year Flavor Train Event

On January 9, 2020, Xijiu conducted interactive train events on four high-speed rail routes: Zhengzhou-Jinan, Shanghai-Guiyang, Guiyang-Beijing, and Guangzhou-Guiyang, reaching over 8,000 people. Through activities such as shake-for-a-prize, interviews, and performances by the God of Wealth and wine fairies, 4,200 Xijiu-branded gifts and bottles of Xijiu were distributed.

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Born to Love: Hunan TV 2020 Upfront Presentation 2022-12-13

Born to Love: Hunan TV 2020 Upfront Presentation

On October 17, 2019, Hunan TV held its 2020 Upfront Presentation at Saint-Tropez Hotel in Changsha, featuring He Jiong leading the Happy Family and several new hosts, along with members from "Super-Vocal."

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Yishang PLUS Beijing Debut and Nordic Lifestyle Festival Hotel Opening Ceremony 2022-12-13

Yishang PLUS Beijing Debut and Nordic Lifestyle Festival Hotel Opening Ceremony

On September 10, 2019, Yishang PLUS Hotel (Bird's Nest) held its brand Beijing debut and Nordic Lifestyle Festival opening ceremony, conveying the value proposition of 'enhancing happiness.'

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Huasheng Fine Wine Guangdong Branch Grand Opening Ceremony 2022-12-13

Huasheng Fine Wine Guangdong Branch Grand Opening Ceremony

On December 2-3, 2019, the grand opening ceremony of Huasheng Fine Wine Guangdong Branch was held at Guangzhou Qifu Convention and Exhibition Center with the theme "Riding the Wind, Pursuing Dreams, Forging Ahead," attended by approximately 1,500 guests.

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2020 Cangbao Tianxia New Year Magic Night 2022-12-13

2020 Cangbao Tianxia New Year Magic Night

On January 3, 2020, Cangbao Tianxia APP hosted the New Year Magic Night at Guangzhou Asian Games Town Gymnasium, featuring Master Guo Andi, celebrities Michelle Yim, Lai Yiu-cheung, and a Russian modern dance troupe, presenting a fantasy magic show to 2,000 attendees.

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Xiangtan Puzi Goji Betel Nut 2nd Anniversary and 2019 New Product Launch in Changsha 2022-12-13

Xiangtan Puzi Goji Betel Nut 2nd Anniversary and 2019 New Product Launch in Changsha

On November 20, 2019, Xiangtan Puzi Goji Berry Betel Nut held its 2nd anniversary celebration and 2019 new product launch at the Niccolo Changsha hotel, themed 'All-New Core Era, Leading the Future', hosted by Hunan TV host Li Rui, featuring a charity auction.

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