Event planning and brand launch projects
Explore database-published work across launch strategy, spatial experience, stage design and live event operations.
01
2022-12-13
2020 Mid-Autumn Night, Drink Xijiu: Moon Appreciation Event
The 2020 "Mid-Autumn Night · Drink Xijiu" event, themed "Blessing," partnered with People's Daily New Media, NetEase News, and Toutiao to launch a nationwide blessing campaign, achieving 233 million online exposures, 1.7 million participants, and 1.01 million live viewers.
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02
2022-12-13
Xiangtan Puzi Goji Betel Nut 2nd Anniversary and 2019 New Product Launch in Changsha
On November 20, 2019, Xiangtan Puzi Goji Berry Betel Nut held its 2nd anniversary celebration and 2019 new product launch at the Niccolo Changsha hotel, themed 'All-New Core Era, Leading the Future', hosted by Hunan TV host Li Rui, featuring a charity auction.
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03
2022-12-13
2020 Cangbao Tianxia New Year Magic Night
On January 3, 2020, Cangbao Tianxia APP hosted the New Year Magic Night at Guangzhou Asian Games Town Gymnasium, featuring Master Guo Andi, celebrities Michelle Yim, Lai Yiu-cheung, and a Russian modern dance troupe, presenting a fantasy magic show to 2,000 attendees.
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04
2022-12-13
Huasheng Fine Wine Guangdong Branch Grand Opening Ceremony
On December 2-3, 2019, the grand opening ceremony of Huasheng Fine Wine Guangdong Branch was held at Guangzhou Qifu Convention and Exhibition Center with the theme "Riding the Wind, Pursuing Dreams, Forging Ahead," attended by approximately 1,500 guests.
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05
2022-12-13
Yishang PLUS Beijing Debut and Nordic Lifestyle Festival Hotel Opening Ceremony
On September 10, 2019, Yishang PLUS Hotel (Bird's Nest) held its brand Beijing debut and Nordic Lifestyle Festival opening ceremony, conveying the value proposition of 'enhancing happiness.'
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06
2022-12-13
Xijiu My University Dream Scholarship National Award Ceremony (Guiyang, 2019)
On August 26, 2019, the Xijiu · My University Dream Scholarship National Award Ceremony was held in Xiuwen, Guiyang. The event centered on the public welfare theme of supporting education and fulfilling dreams, incorporating the cultural venue of Wang Yangming, with a process rich in communicability and ceremonial sense.
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07
2022-12-13
China Life A-Share Return Press Reception (January 2007, Great Hall of the People, Beijing)
In January 2007, China Life held a press reception at the Beijing Great Hall of the People to celebrate its A-share return, with approximately 600 attendees. The venue was decorated with Chinese knots as the main element to create a festive atmosphere.
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08
2022-12-13
SANY First Concrete Pump Truck Collection Ceremony (Xining, Qinghai)
In July 2009, SANY held a collection ceremony for its first domestic concrete pump truck in Xining, Qinghai, with 600 attendees and over 30 media outlets.
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09
2022-12-13
Ganzi Prefecture Tourism Promotion Conference (Guangzhou)
On July 7, 2013, the Ganzi Prefecture Tourism Promotion Conference was held at the Guangzhou Friendship Theatre with approximately 1,000 attendees. Leaders from the CPC Ganzi Prefecture Committee, Ganzi Prefecture People's Government, and Guangzhou government were present. The event featured a special cultural performance from Ganzi Tibetan Area, enhanced by lighting, sound, and LED equipment.
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