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Sany Heavy Industry First Concrete Pump Truck Collection Ceremony (Xining, Qinghai)

In July 2009, Sany Heavy Industry held a collection ceremony in Xining, Qinghai for the first domestically produced concrete pump truck, with 600 attendees and more than 30 media outlets witnessing the event.

Strategy / Design / Live Operations
Government & City Events
Sany Heavy Industry First Concrete Pump Truck Collection Ceremony (Xining, Qinghai)

Project Information

Project Name: Sany Heavy Industry First Concrete Pump Truck Collection Ceremony
Location: Xining, Qinghai
Time: July 2009
Number of Attendees: 600

On-site Presentation

After working on the Qinghai-Tibet Plateau for 10 years, Sany Heavy Industry's first concrete pump truck was repurchased, and a "returning home" first-truck collection ceremony was held in Xining, Qinghai. More than 30 domestic media outlets witnessed the pump truck's return to the Sany Museum.

Based on the abstract shape of the concrete pump truck, a large stage backdrop of 42M*8M was designed, creating an extraordinary presence under the blue sky and white clouds of Xining. The Qinghai Tibetan Art Troupe was invited to perform and present hadas. A large-scale live television broadcast interacted with the Changsha sub-venue, and the key exchange ceremony brought the event to its climax.

Sany First Concrete Pump Truck Collection Ceremony (Xining, Qinghai) Sany First Concrete Pump Truck Collection Ceremony (Xining, Qinghai) Sany First Concrete Pump Truck Collection Ceremony (Xining, Qinghai) Sany First Concrete Pump Truck Collection Ceremony (Xining, Qinghai) Sany First Concrete Pump Truck Collection Ceremony (Xining, Qinghai) Sany First Concrete Pump Truck Collection Ceremony (Xining, Qinghai)